🔒 PRIVACY POLICY

EFFECTIVE DATE: [Today's date]
LAST UPDATED: [Today's date]

INTRODUCTION
At Martvora ("we," "us," "our," or "Company"), we are committed to protecting your privacy. 
This Privacy Policy explains how we collect, use, disclose, and safeguard your information 
when you visit our website martvora.com and make purchases.

Please read this privacy policy carefully. If you do not agree with our policies and practices, 
please do not use our site.

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1. INFORMATION WE COLLECT

A. INFORMATION YOU PROVIDE DIRECTLY:

Account Registration
- Name, email address, phone number
- Mailing/billing address
- Account password

Purchase Information
- Order history and items purchased
- Payment method details (processed securely by Shopify Payments)
- Shipping address
- Delivery preferences
- Purchase preferences and wishlist items

Communications
- Emails, messages, or support requests you send us
- Customer service interactions
- Feedback, reviews, and product ratings

B. INFORMATION COLLECTED AUTOMATICALLY:

Device Information
- IP address
- Browser type and version
- Operating system
- Device type and ID
- Referring/exit pages

Usage Data
- Pages viewed and time spent on site
- Links clicked
- Search queries
- Products browsed (not purchased)
- Checkout abandonment data
- Interaction with ads and promotions

Cookies & Tracking Technologies
- Session cookies (temporary)
- Persistent cookies (remember login, preferences)
- Web beacons and pixels
- Analytics tools (Google Analytics, Shopify Analytics)
- Advertising pixels (Meta Pixel, TikTok Pixel)

Location Data
- General location (country, city-level)
- NOT precise GPS tracking

C. INFORMATION FROM THIRD PARTIES:

- Payment processors (Shopify Payments, PayPal)
- Shipping carriers (tracking data)
- Analytics providers (Google)
- Marketing platforms (Meta, TikTok)
- Customer review platforms
- Social media (if you link accounts)

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2. HOW WE USE YOUR INFORMATION

A. ESSENTIAL PURPOSES:
✓ Process orders and payments
✓ Send order confirmations, shipping updates, delivery notifications
✓ Provide customer support and respond to inquiries
✓ Manage returns, refunds, and disputes
✓ Verify your identity and prevent fraud
✓ Comply with legal obligations

B. MARKETING & COMMUNICATION:
✓ Send promotional emails (with opt-out option)
✓ Personalize product recommendations
✓ Create marketing campaigns (email, SMS, social media)
✓ Retargeting ads based on browsing behavior
✓ Newsletter subscriptions
✓ Special offers and loyalty programs

C. ANALYTICS & IMPROVEMENT:
✓ Analyze site usage and customer behavior
✓ Improve website functionality and user experience
✓ Develop new features and products
✓ A/B testing and optimization
✓ Understand market trends

D. LEGAL & SECURITY:
✓ Prevent fraud and illegal activity
✓ Enforce terms of service
✓ Protect our rights and customer safety
✓ Comply with legal requests from authorities

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3. HOW WE SHARE YOUR INFORMATION

WE DO NOT SELL YOUR DATA to third parties for their marketing purposes.

WE DO SHARE DATA WITH:

Essential Service Providers:
- ✓ Shopify (payment processing, store hosting)
- ✓ DHL, FedEx, EMS (shipping carriers)
- ✓ Payment processors (Stripe, PayPal, Airwallex)
- ✓ Email service providers (Klaviyo, Mailchimp)
- ✓ Helpdesk/support software (Zendesk, Intercom)
- ✓ Analytics platforms (Google Analytics, Hotjar)

Marketing Partners:
- ✓ Meta Pixel (Facebook/Instagram ads)
- ✓ TikTok Pixel (TikTok ads)
- ✓ Google Ads
- ✓ Affiliate marketing networks (with your consent)

Legal Requirements:
- ✓ Law enforcement (if required by law)
- ✓ Government agencies
- ✓ Court orders
- ✓ Tax authorities

Business Transfers:
- ✓ If Martvora is acquired or merged, your data may be transferred
  (We will notify you in advance)

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4. DATA RETENTION

- **Order data:** Retained for 7 years (accounting/tax compliance)
- **Customer account:** Retained until you delete your account (can request deletion anytime)
- **Marketing emails:** Retained until you unsubscribe
- **Browsing/usage data:** 12 months (for analytics)
- **Support tickets:** 2 years
- **Payment information:** Never stored (handled by payment processors)

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5. YOUR PRIVACY RIGHTS & CHOICES

A. YOU CAN:

☐ Access your personal data
☐ Correct or update information
☐ Delete your account and associated data
☐ Opt-out of marketing emails (unsubscribe link in every email)
☐ Opt-out of cookies (browser settings)
☐ Request a copy of your data (data portability)
☐ Object to targeted advertising
☐ Withdraw consent at any time

B. HOW TO EXERCISE RIGHTS:

Email: support@martvora.com
Subject: "Data Access/Deletion Request"
Include:
- Your name
- Order number (if applicable)
- Specific request (access, delete, correct)

Response time: 30 days (compliant with GDPR/CCPA)

C. REGION-SPECIFIC RIGHTS:

🇪🇺 EU/UK (GDPR):
- Right to access, rectification, erasure, restriction
- Right to data portability
- Right to object to processing
- Right to lodge complaints with data protection authority

🇨🇦 Canada (PIPEDA):
- Right to access and correct personal information
- Right to know how data is used
- Right to complaint to Privacy Commissioner

🇦🇺 Australia (Privacy Act):
- Right to access and amend information
- Right to complain to Office of Australian Information Commissioner

🇺🇸 California (CCPA):
- Right to know what data is collected
- Right to delete personal data
- Right to opt-out of data sales
- Right to non-discrimination for exercising rights

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6. DATA SECURITY

We implement:
✓ SSL/TLS encryption (HTTPS)
✓ PCI DSS compliance (payment security)
✓ Secure password requirements
✓ Regular security audits
✓ Firewalls and malware protection
✓ Employee confidentiality agreements
✓ Two-factor authentication (available)

⚠️ NOTE: No method is 100% secure. We cannot guarantee absolute security.

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7. COOKIES & TRACKING TECHNOLOGIES

ESSENTIAL COOKIES (Cannot opt-out):
- Session cookies (login, shopping cart)
- Security cookies (fraud prevention)

FUNCTIONAL COOKIES (Can opt-out):
- Language preferences
- Product recommendations
- User activity tracking

MARKETING COOKIES (Can opt-out):
- Retargeting pixels (Meta, Google, TikTok)
- Email tracking pixels
- Affiliate tracking

TO MANAGE COOKIES:
1. Browser Settings → Privacy/Cookies
2. Accept only essential cookies
3. Opt-out of marketing at martvora.com/cookie-settings

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8. THIRD-PARTY LINKS & SERVICES

Our website may contain links to third-party sites (payment processors, social media, etc.).
We are NOT responsible for their privacy practices.
Review their privacy policies before sharing information.

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9. CHILDREN'S PRIVACY

Martvora is NOT intended for children under 13.
We do NOT knowingly collect data from children under 13.
If we become aware, we will delete it immediately.

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10. CALIFORNIA CONSUMER PRIVACY ACT (CCPA)

If you're a California resident, you have the right to:

1. Know: What personal data is collected, used, and shared
2. Delete: Request deletion of collected data
3. Opt-Out: Prevent sale or sharing of data
4. Non-Discrimination: We won't penalize you for exercising rights

MARTVORA DATA PRACTICES:
- ✓ We collect personal identifiers (name, email, address)
- ✓ We collect commercial information (purchases, cart history)
- ✓ We collect internet activity (browsing, clicks)
- ✓ We collect geolocation data (general, not precise)
- ✓ We DO NOT sell your data
- ✓ We share data with service providers only

To exercise CCPA rights:
Email: support@martvora.com
Subject: "CCPA Privacy Request"

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11. INTERNATIONAL DATA TRANSFERS

Martvora operates globally. Your data may be transferred to countries outside your residence, 
which may have different data protection laws.

By using Martvora, you consent to transfer of your data internationally.
We ensure adequate protections through:
- ✓ Standard contractual clauses (EU-US)
- ✓ Shopify's data processing agreements
- ✓ Privacy Shield compliance

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12. DO NOT TRACK (DNT) SIGNALS

We do not respond to DNT browser signals. However, you can:
- Disable cookies in browser settings
- Use privacy-focused browsers (DuckDuckGo, Firefox)
- Install privacy extensions (uBlock, Privacy Badger)

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13. CHANGES TO THIS POLICY

We may update this privacy policy at any time.
Changes will be posted on this page with an updated "Last Updated" date.
Continued use of Martvora means you accept the updated policy.

Major changes will be announced via email.

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14. CONTACT US

Questions about this Privacy Policy?

📧 Email: support@martvora.com
⏱️ Response time: 24-48 business hours

For all privacy-related inquiries, data requests, and support:
- Data access/deletion requests
- CCPA/GDPR/PIPEDA inquiries
- Privacy concerns
- General support questions
- Order-related issues

Please contact: support@martvora.com

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JURISDICTION
This Privacy Policy is governed by the laws of Vietnam, with compliance 
to GDPR (EU), CCPA (California), PIPEDA (Canada), and relevant international laws.

If you have disputes:
1. Contact us first (support@martvora.com)
2. Attempt to resolve within 30 days
3. Escalate to appropriate data protection authority if unresolved